Sairam Balasubramani

Senior Market Analyst




By: 
Sairam Balasubramani
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Supriya Deka
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Daniel-Zoe Jimenez
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This IDC Survey Spotlight examines the priority technology investments of small and medium-sized businesses (SMBs) and midmarket companies across Asia/Pacific (including Japan) (APJ). It also reviews key areas of focus for SMBs in technolog...
By: 
Sairam Balasubramani
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Seng Keong Low
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Daniel-Zoe Jimenez
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The COVID-19 pandemic accelerated the development of healthtech by opening new opportunities and scope for growth. This report presents current opportunities for healthtech digital-native businesses (DNBs) and opportunities for technology v...
By: 
Supriya Deka
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Sairam Balasubramani
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Seng Keong Low
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Daniel-Zoe Jimenez
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This IDC Tech Supplier Presentation is an accompanying piece to the main IDC FutureScape Worldwide Small and Medium-Sized Business and Digital-Native Business 2023 Predictions — India Implications. It provides specific recommendations for t...
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    AP DNB Market Forecast
    By:
    Seng Keong Low
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    Daniel-Zoe Jimenez
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    Sairam Balasubramani
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    Topics:
    Digital transformation

    Planned for CY2023 Q1 Market Forecast Tech Supplier

    IDC Maturityscape - A Resiliency Framework to Set the Pathway Towards Profitability
    By:
    Daniel-Zoe Jimenez
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    Seng Keong Low
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    Sairam Balasubramani
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    Topics:
    Digital transformation

    Planned for CY2023 Q1 IDC MaturityScape Tech Buyer

    IDC Survey: AP DNB buying behaviors and patterns - Emerging vs Mature markets (Survey Based)
    By:
    Daniel-Zoe Jimenez
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    Sairam Balasubramani
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    Seng Keong Low
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    Topics:
    Digital transformation

    Planned for CY2023 Q1 IDC Survey Tech Supplier


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